Blog

A book cover is more than decoration—it signals genre, tone, audience, and professionalism before a reader ever reaches the blurb. Drawing on expensive lessons from The Chic Crone, I explore thumbnail testing, print colour, designer briefs, series branding, and how the right cover helps the right reader recognise your book.

At first glance indie publishing looks overwhelming. My advice is not to look at the whole thing at once. That way madness lies. Break it down into individual pieces, work through them one at a time and celebrate ticking them off on the master document.

Finished the manuscript? Congratulations — and welcome to the next challenge. In this first Adventures in Self-Publishing essay, I explore the shift from writer to publisher, the reader-facing decisions that follow, and why self-publishing is more than pressing upload and hoping for the best.

Rowanswood began as both refuge and rebellion: a cozy fantasy village where older women are not side characters, but the heart of the adventure. This reflection explores Crones, later-life magic, myth, reinvention, and why the most interesting chapter is never presumed to be over.

Creative work is increasingly public. We share updates, track metrics, and celebrate milestones. But being seen doing the work is not the same as getting better at it. On the difference between performance and practice, and why the deepest growth often happens offstage.

You can write a million words and still not improve. Repetition builds comfort. Deliberate practice builds skill. The difference is what you choose to pay attention to.

Publishing loves a schedule. Stories, inconveniently, are less obedient. I wrote about delayed books, creative burnout, and the guiding principles helping me protect the work, the wonder, and my sanity.

What if the way we pursue success matters just as much as the result itself? Tonya Leigh defines elegant success as “achieving a desired result in the simplest and most effective way possible”. It isn’t about abandoning ambition or lowering standards. It’s about removing unnecessary struggle from the process.

Most readers only ever see the finished book — the cover reveal, the launch announcement, the polished novel sitting beautifully on a shelf. What they don’t see is the enormous iceberg beneath it: the revisions, technical problems, newsletters, graphics, scheduling, emotional resilience, and hundreds of small invisible tasks required to build a creative career over time.

For a very long time, I treated writing as a referendum on my worth. Not consciously, perhaps — but emotionally? That was often the system running underneath everything. Lately, though, something has been changing. I’m still ambitious. I still want readers. But I no longer want to build a creative life fuelled entirely by pressure.